GDPR & CCPA Compliance for Purdyfashions
At Purdyfashions, we are dedicated to protecting your privacy and ensuring that we comply with the General Data Protection Regulation (GDPR) for EU residents and the California Consumer Privacy Act (CCPA) for California residents. This policy details your rights under GDPR and CCPA, how we collect, use, and share personal data, and how you can manage your data preferences.
Your Privacy Rights
GDPR Rights (For EU Residents)
If you are a resident of the European Union, you are entitled to the following rights under GDPR:
1. Right to Access
•You can request information about the personal data we hold and how we process it.
2. Right to Rectification
•You can ask us to correct any inaccurate or incomplete personal data we hold about you.
3. Right to Erasure (Right to Be Forgotten)
•You have the right to request the deletion of your personal data if it is no longer needed or if you withdraw consent.
4. Right to Restrict Processing
•You may limit our processing of your data in certain circumstances, such as contesting its accuracy.
5. Right to Data Portability
•You can request to receive your data in a structured, machine-readable format and transfer it to another service provider.
6. Right to Object
•You can object to data processing, including for direct marketing purposes.
CCPA Rights (For California Residents)
If you are a California resident, CCPA grants you the following rights:
1. Right to Know
•You may request details about the personal data we collect, the purposes for its collection, and any sharing with third parties.
2. Right to Delete
•You may request the deletion of your personal data, with certain exceptions as allowed by CCPA.
3. Right to Opt-Out of the Sale of Personal Information
•Although Purdyfashions does not sell personal data, you can opt out if our practices change in the future.
4. Right to Non-Discrimination
•Exercising your CCPA rights will not result in different prices, services, or discrimination.
Information We Collect
1. Personal Information
•This includes information you provide during account creation, order placement, or customer service interactions (e.g., name, email, address, payment details).
2. Automatically Collected Information
•Data such as IP address, browser type, and browsing behavior is collected to improve our website and understand usage patterns.
3. Cookies and Microsoft Ads Tracking
•We use cookies to personalize your experience, analyze site usage, and enhance our advertising through Microsoft Ads.
•Ad Preferences: You can manage your ad preferences for Microsoft Ads at https://account.microsoft.com/privacy/ad-settings.
How We Use Your Data
•Order Fulfillment: To process orders, manage transactions, and provide customer support.
•Marketing and Personalization: To send you updates, promotions, and tailored recommendations, if you have opted in.
•Analytics and Site Performance: Aggregate data helps us improve site usability and functionality.
•Legal Compliance: To comply with regulatory requirements and protect against unauthorized access.
Data Sharing
1. Service Providers
•We share your data with trusted third-party providers, such as Microsoft Ads, to assist in advertising and analytics.
2. Legal Requirements
•We may disclose information if required by law or to protect our rights.
3. Business Transfers
•In the case of a merger or acquisition, your data may be transferred to the new entity.
Exercising Your Rights
To exercise your GDPR or CCPA rights, please contact us at [email protected] or call +1 (404) 710-0454. We may need to verify your identity to ensure the security of your information.
Data Security
We employ industry-standard security measures to safeguard your information and prevent unauthorized access or misuse.
Policy Updates
This policy may be updated periodically to reflect changes in practices or legal requirements. Please review it regularly for any updates.
Contact Information
For questions or to exercise your privacy rights, please contact us:
Purdyfashions
6209 Harding Ave, Sciotoville, OH 45662, USA
Phone: +1 (404) 710-0454
Email: [email protected]
Purdyfashions is committed to protecting your privacy in compliance with GDPR and CCPA, and we work with Microsoft Ads to enhance your experience on our website.